Fitness Content Creators Find New Ways to Make Money

Thanks to gyms, better access to information and better selections at the grocery store, more of us are living healthier, longer lives. Not only are we living on average 5 to 10 years longer than our grandparents and great grandparents, we are also living better quality of lives.

Part of this modern health revolution can be attributed to the rise of fitness and fitness programs that can add spice and variety to our daily workouts. Pilates, yoga, Zumba and high intensity training are among the latest fitness trends that people around the world are using to get in shape and stay fit.640px-20160410-dsc_0895_26456981865

Despite an overall increase in physical activity among most demographics, there are still plenty of people who need to be more active.  According to the World Health Organization (WHO), physical inactivity is among one of the top 10 contributors to death worldwide.  Keep in mind, this is something that’s completely preventable.

WHO recommends adults ages 18 to 64 do at least 150 minutes of moderate-intensity physical activity a week. For young people ages 6 through 17, an hour  of moderate to vigorous-intensity physical activity on a daily basis is recommended.

Having a hard time finding the time to work out is cited among the primary reasons for those who are less active. Anxiety related to working out in the gym or among groups is another leading factor that keeps people out of the gym and on the couch.

In an effort to assist those who aren’t comfortable or who are unable to go to the gym or fitness studio, a growing number of fitness professionals are turning to the internet to engage a broader audience.

Using the web to post workout tips and routines, as well as diet plans and contact information is beneficial on two fronts for fitness content creators.

Primarily, it allows fitness professionals to reach more potential clients. Online content also allows those looking for a new workout or fitness instructor to see what each expert has to offer.

While the internet has allowed more access for both fitness professionals and those looking for new workouts, it has provided few tools for fitness instructors to monetize their content.  Sites like YouTube and Vimeo provide lots of traffic.  However, these free sites make it difficult for fitness professionals to make money off their postings.

One new tool helping fitness instructors monetize their content and add to their audience base is ConnectPal, a growing digital content marketplace.

Attracted to ConnectPal’s subscription-based business model, fitness professionals can use the website to post their unique content, while also interacting with their page subscribers. The easy-to-use platform is also attractive for those who don’t want to be burdened with recording, tracking and managing billing information.

ConnectPal isn’t only helpful for fitness professionals, it’s also become a resource for those looking to get in shape. Subscribers can choose to buy subscriptions from as many fitness instructors as they like. Fitness newbies can also do the workouts at home, where they can pause, rewind and take their time.

It’s estimated that as much as 23 percent of the global adult population is not active enough. Lack of physical activity negatively impacts the health of our internal organs, as well as our overall life expectancy.

However, with so much available content online, there really is no reason or excuse to at least get the ball rolling towards good health and longer life expectancy.

 

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